At Pegasos S.A., Sales Execution is the core of our operations. We are responsible for ensuring the availability of our products in the market, maximizing their visibility in stores, and driving consumer activation. To achieve this, we have established one of the largest sales departments in the industry, consisting of 100 specialized sales professionals. Of these, approximately 80 are part of our field force, supported by Sales Support, Sales Managers, and Key Account Managers.

Our sales department conducts 420,000 visits annually to 19,000 Modern and Traditional Trade stores across Greece, ensuring exceptional sales execution across all distribution channels. These channels include:

Traditional Sales:

We are one of the leading companies in covering the Small Retail sector in Greece, a channel where we regularly visit 15,500 points of sale. Depending on the region, we implement three sales models to effectively meet the diverse needs of the market:

  • Preselling (followed by delivery)
  • Van Sales (direct delivery)
  • Wholesale Distribution (delivery through local partners)

Wholesale:

We collaborate with over 250 wholesale companies, which, in turn, deliver to thousands of retail points of sale in the traditional market. Through this extensive network, we ensure wide distribution and direct contact with the traditional market, effectively meeting the needs of local stores.

National Chains:

Our team for the National Chains ( Supermarkets) consists of professionals with exceptional negotiation and communication skills. Our experienced Key Account team manages all national chains, while the Field Team visits all the stores of these chains nationwide, totaling approximately 3,000 stores.

Special Accounts:

We oversee a significant sales network, which includes the majority of national and local chains in toys, technology, bookstores, sportswear, as well as other specialized retail stores, totaling over 500 stores. Through regular visits and direct support, we ensure the effective promotion and distribution of our products in the market.